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Self publishers need to have a good marketing plan to sell books and should be written prior to writing your book and in place a year prior to publishing your book. It’s one thing to write a book, but an entirely different thing to write one that’s saleable, viable, and marketable. In today’s publishing environment, […]

You can have the greatest book in the world, but if no one knows about it, no one will buy it; publicity, promotion, marketing and a focus on selling more books should now be a big part of your daily life. In today’s publishing environment, a book’s success depends greatly on a strong marketing plan. […]

It’s one thing to write a book, but an entirely different thing to write one that’s saleable, viable, and marketable. With careful planning you can market, promote, and get (free) publicity (publicity is always free) on a limited budget; you can take the cheap and easy way. In today’s publishing environment, a book’s success depends […]

Assuming you’re a self publisher or book publisher and you’ve already published your book, you need to immediately implement a strong, no-holds barred, book marketing and promotion strategy to sell your books fast. Your book selling, book marketing, and book promotion planning should begin before the manuscript is completed. Self publishers need to have a […]

It’s one thing to write a book, but an entirely different thing to write one that’s saleable, viable, and marketable. Whether you’ve just published a book or have a book that isn’t selling, now is the time to get to it; start marketing today! Your book selling, book marketing, and book promotion planning should begin […]

As a self publisher you can market and promote your book on a shoestring budget, thousands of independent publishers have done it; be careful about your promotion and marketing dollars and don’t plunge into unknown waters — test, test, and test some more. Self publishers need to have a good marketing plan to sell […]

The word bracket is not commonly used in everyday language. One may go through a full life and perhaps never even get to use the word bracket. This may lead one to the conclusion that the word bracket is not quite that useful. On the contrary, it’s more common than one realizes and perhaps more […]

Imagine having to read a book that has 1000 pages long. That, in itself, may be a daunting task.
Now, imagine having to read it with all its pages falling off! Close to impossible!
Bookbinding is the art of assembling a book from separate sheets of paper. If a book does not go through bookbinding, […]

Before we get to what is the greatest invention in the history of the world, we should visit Germany in 1447. In that time, a goldsmith and printer, Johannes Gutenberg, created the Gutenberg printing press. This technology spread like wildfire throughout Europe and then on to the rest of the world.
The impact of […]

I’m sure you can come up with all sorts of reasons for not starting your own business, the first, of many, being lack of money and uncertainty of its success. But no matter what the reasons are against starting a business, there are just as many reasons for starting one.
Actually, for the right person, […]